DAILY deals site Catch of the Day has been forced to withdraw advertisements for Nurofen Zavance, with the issue detailed in a newly published determination by the Therapeutic Goods Complaints Resolution Panel.
The subject of an anonymous complaint, the advertisement was published online in Mar 2017 and offered "2 x Nurofen Zavance 200mg Liquid Capsule 20 Capsules".
A range of issues were raised including packaging depicting the product as "pharmacy medicine," incorrect warnings and the irrelevant statement "vitamin supplements should not replace a balanced diet".
The advertisement also claimed the product contained aspirin.
The product sponsor, Reckitt Benckiser, said it did not review or approve any artwork, website, promotional material or advertising produced by Catch of the Day, and the Panel agreed that the deals site was solely responsible.
Catch of the Day conceded a number of breaches but the Panel also found a number of aspects of the complaint were not justified, ruling that the advertisement should be withdrawn from further publication along with any representations found to have breached the Code.
The above article was sent to subscribers in Pharmacy Daily's issue from 20 Oct 17
To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 20 Oct 17