Pharmacy Daily Advertising

Pharmacy Daily is produced every weekday of the year, except for NSW public holidays and a short break over the Christmas/New Year period. It is circulated by email to more than 12,500 pharmacy industry personnel across Australia and the globe each day, including community pharmacies, hospitals, government agencies, peak pharmacy groups, wholesalers, pharmaceutical manufacturers, students and educational institutions.

The publication is noted for timely, accurate reporting. Advertising produces immediate results and is seen as the most cost-effective way to promote to the Australian pharmacy industry.

Pharmacy Daily consists of a number of A4 pages carrying news stories, photographs and advertising, distributed in Adobe Acrobat PDF format via email. The pages are generally divided into four columns and advertisements can be one, two , three or four columns wide. Full-page advertisements are also accepted as attachments.

Product advertising

A number of pharmacy industry suppliers and organisations promote their products to the industry using Pharmacy Daily. New products, sales promotions, industry services and other items are advertised each day and produce strong results for advertisers.

Therapeutic Goods Advertising Code
The Therapeutic Goods Advertising Code (the Code) ensures that the marketing and advertising of therapeutic goods is conducted in a manner that promotes the quality use of the product, is socially responsible and does not mislead or deceive the consumer. To view the code click here

Job advertising

Because Pharmacy Daily is read by people across the industry every day it’s the ideal place to advertise jobs in community and hospital pharmacy as well as in pharmaceutical manufacturing. Advertising is very affordable and because the newsletter is highly targeted it sees high quality job applicants responding to vacancies. Jobs advertised within the newsletter are also featured on our website for two weeks at no extra cost.

Website advertising

The Pharmacy Daily website is a popular source of information for the industry, containing content such as photos, videos, an industry calendar and the ability to search back issues. Because of Pharmacy Daily’s very strong readership, the newsletter drives traffic to the website, meaning it should be a vital part of the online strategy of any pharmacy industry group wanting to promote to the trade.

To enquire about advertising rates and sizes please complete the form below, email or call our marketing department on 1300 799 220 (within Australia) or +61 2 8007 6760.

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Latest Pharmacy Daily headlines

Thu 21 Sep 17

APC Council ‘renewal’

THE president of the Australian Pharmacy Council (APC), Professor Debra Rowett, has announced the upcoming appointment of four new directors to the APC Governing Council and reappointment of one sitting director.

Thu 21 Sep 17

TGA labeling rules update

TO REDUCE medication errors, medicine labels need to be more consistent, with important information made more prominent and easier to read, the Therapeutic Goods Administration (TGA) has reinforced in a presentation, and now posted online.

Wed 20 Sep 17

Epilepsy in Medadvisor

ASX-LISTED digital medication management company, MedAdvisor, has announced a partnership with the Epilepsy Foundation in order to improve health outcomes for those living with the condition.

Wed 20 Sep 17

OTC codeine misuse costs

Pharmacy Daily

SERIOUS misuse of OTC painkillers containing codeine is costing one South Australian hospital around $1 million per year, according to a University of South Australia five-year review of hospital admissions relating to their impact.

Tue 19 Sep 17

Codeine rescheduling rants

MAINSTREAM media coverage has prompted angry online reactions to the Therapeutic Goods Administration (TGA) rescheduling of products containing codeine from S3 to S4, prescription only.

Tue 19 Sep 17

Amcal earns Prime Award

AMCAL'S Kidney Health Assessment program has taken out the award for the Best Public Health Initiative at the prestigious annual Prime Awards at a ceremony in Sydney last week.

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