LTR Pharma Limited has announced a new joint venture with the Restorative Sexual Health Clinic Pty Ltd, to launch a digital healthcare platform focused on men's health.
Set to debut early next year, the platform will aim to offer males convenient access to a range of services, including medical consultations, therapeutic services, prescription treatments, and various integrated health management solutions.
One example of an integrated health solution is looking at the link between the negative impact of excess weight on sexual function and urological issues; and conversely urological issues, in particular incontinence's impact on a person's ability to exercise and, therefore, maintain a healthy weight.
LTR Pharma Chairman Lee Rodne commented, "the online platform will provide a discreet channel for men to access professional healthcare services and prescribed treatments, so this joint venture represents a significant milestone in the company's strategic commercialisation plan".
Nurse practitioner, sexologist, and founder of the Restorative Sexual Health Clinic, Melissa Hadley Barrett, said, "this partnership aligns perfectly with our mission to provide comprehensive, evidence-based care that makes a meaningful difference in men's lives".
"The online platform will expand access to our professional services while maintaining the high standards of care that define our face-to-face clinic."
The venture takes advantage of a booming telehealth market, valued at over US$140 billion (A$212 billion) in 2023, and projected to grow at an annual rate of 22% through to 2032.
Increased smartphone adoption and improved internet access have fuelled demand for digital health solutions, particularly for sensitive men's health concerns, making this platform a timely addition to the evolving telehealth landscape. JG
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