“Massive transition”
June 2, 2014
PRESENTING at CPExpo last
week, University of Technology
Sydney graduate school of health
head Professor Charles Benrimoj
said a “massive transition” would
occur in the pharmacy services
business model in the next three
to four years, a change that would
accelerate in the next 18 months,
as many players would enter the
space.
Benrimoj said implementing just
one service would not give the
financial “grunt” needed to move
forward; pharmacies needed to
be thinking about the next service
they could provide.
“You can’t just be a provider of
Medschecks.”
Referring to work done by his
PhD student Joanne Moullin,
who developed a Framework for
Implementation of Services in
Pharmacy (FISpH), Benrimoj said
the research had found people
went through four phases to
implement something: assessment,
preparation, implementation
and sustainability, which took on
average nine to 18 months to work
through.
The key message was for
pharmacists and pharmacies to
think “a bit wider” than what they
currently were, he said.
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