THE Australian Broadcasting
Corporation has confirmed a new
agreement with complementary
medicines maker Swisse, which
has been named as a Foundation
Partner of the ABC’s Australia Plus
international media service.
Other partners include Monash
University and the Victorian state
government.
The ABC announcement
described Swisse as “Australia’s
leading natural health brand” and
confirmed the Australia Plus service
would highlight the work of Swisse
and the other partners across
its various platforms and media
partner networks across Asia.
Swisse ceo Radek Sali said the
pact would enable the firm to “take
our message to a number of new
regions and audiences...it also gives
us the opportunity to learn more
about our different consumers
needs, so as we launch into new
countries we tailor our approach
to suit”.
The agreement has drawn fire
from several quarters including
health activist Ken Harvey.
ABC International is a commercial
offshoot of the national broadcaster.The above article was sent to subscribers in Pharmacy Daily's issue from 24 Aug 16 To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 24 Aug 16
IN WESTERN Australia, Michael’s Chemist Group has started stocking therapeutic Nicotine Vaping Products (NVPs), pursuant to the Federal Government’s new vaping laws (PD 25 Mar).
FREE Pharmacy Daily subscription - never miss another story!
to top
Subscribe to Pharmacy Daily
Pharmacy Daily subscription confirmation
Thank you for signing up! Check your email inbox – you should shortly receive a message with a link which must be clicked to confirm your subscription.
Once you’ve done that you will begin receiving Pharmacy Daily as soon as the next issue is published.