YORK Street Brands, parent company of The Breakout Hack and Boost Lab, has entered the UK, signing a partnership with pharmacy giant Boots.
Both brands are now available in Boots bricks-and-mortar stores across the country and are working with UK talent to boost awareness.
"After five years in the Australian market, we are the fastest-growing blemish-care brand in the country and a serious contender in the Aussie beauty space," said Rachael Wilde, co-founder of The Breakout Hack, which sells a packet of pimple patches every minute.
"We have extensive retail distribution now in Australia, with our products stocked in Woolworths, Coles, Priceline, Atomica and Adore Beauty."
"We still have to prove ourselves in the UK market and to our UK retailers, which I feel very confident in," she added.
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