BLOOMS The Chemist has partnered with Gidget Foundation Australia to help support people who are facing the challenges of new parenthood and may be experiencing perinatal depression and anxiety.
The charity group runs a range of programs for expectant and new parents, with the Blooms network undertaking initiatives such as Bun in the Oven fundraisers, hosting Perinatal Resource Hubs and exclusively offering Bunny Bounces Back, the latest in the Gidget Foundation's Bunny Books series (pictured) for sale in store.
The partnership has been announced in the lead-up to Perinatal Depression and Anxiety Week which kicks off next Sun, with the Foundation saying almost 100,000 Australians experience perinatal depression each year - many of whom do not seek support.
"Blooms The Chemist's purpose is to connect with our local communities, at the core of what matters to them most," said Pamela Bishop, the group's Chief Marketing Officer, who said perinatal depression and anxiety affects not just the parent but the broader family and community.
"The work Gidget Foundation Australia does nationally to support tens of thousands of Australian families living with this condition, which is largely not spoken about, is life-changing and we are proud to support their efforts," she said.
The Blooms The Chemist network currently comprises 102 pharmacies in NSW, Queensland, Victoria, South Australia and Western Australia.
For more information see gidgetfoundation.org.au.
The above article was sent to subscribers in Pharmacy Daily's issue from 04 Nov 20
To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 04 Nov 20
