THE quest continues for people to find that holy grail product to boost their strands as well as their confidence, with Google searches for 'hair thinning' up 327% in 2022, from the year before.
John Frieda has now introduced the PROfiller range for fine hair.
The collection of a shampoo, conditioner and thickening spray uses the power of hyaluronic acid and biotin to plump and strengthen strands to reduce hair loss as a result of breakage.
It also has a "texture-building network technology" that aligns and creates space between hair fibres for hair that feels fuller, says its manufacturer.
The result? An instant confidence boost with thicker, bouncier and more resilient hair, it added.
Suitable for coloured and non-coloured hair, the three-step system is designed to be used each time after washing and styling hair and can be used daily if desired, without product build-up.
The John Freida PROfiller products each retail for $20.99.
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