LISTED organic baby food and infant milk formula producer Bubs Australia Limited has entered into a distribution and field marketing services agreement with HealthOne which will provide sales and key account services to pharmacies across Australia.
Bubs Australia ceo Nicholas Simms said the company continued to focus on its domestic footprint in the pharmacy channel.
"Pharmacies are a highly trusted source and key destination for mother and baby products...by partnering with HealthOne we can deliver enhanced customer service and support at both individual pharmacies and key retail banners nationally," he said.
HealthOne's other key clients include Procter & Gamble and Abbott Nutrition, with the company's chairman Tom Crimmins saying he was excited about the future potential for Bubs within the pharmacy channel.
"We look forward to delivering tailored solutions to enhance Bubs' brand presence across the healthcare channel, and significantly increasing the number of individual locations where Australian parents can access Bubs products," he said.
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