THE 2024 Liptember campaign, in partnership with Chemist Warehouse Group, has raised $2.1 million for women's mental health, marking 15 years of the annual initiative.
The campaign encouraged public conversation around mental health by asking people to wear brightly coloured Liptember lipsticks, available exclusively through Chemist Warehouse.
Liptember, founded in 2010, has grown into a significant advocate for women's mental health, funding a range of programs focused on specific challenges women face.
The funds raised in 2024 will support five priority areas identified by Liptember's national research: encouraging help-seeking; reducing barriers to mental health support;, expanding gender-focused research; supporting Indigenous young women; and advocating for policy reform.
"We're incredibly grateful to our longstanding Premier Partner, Chemist Warehouse, who continues to invest and support women's mental health so significantly in this country," said Liptember Founder, Luke Morris.
"At Chemist Warehouse, we pride ourselves on being the house of wellness for the public, and are committed to continuing our longstanding support of the Liptember Foundation," Chemist Warehouse Executive Director, Mario Tascone said.
"Their vital work makes such a positive impact on women and mental health initiatives, and we are thrilled to support them in any way we can.
"We hope that together we can spark conversation and empower women to seek the support they deserve," Tascone added. JG
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