SOUTH Africa's Clicks Pharmacy group has found itself at the centre of a racism row over its descriptions of black hair.
The pharmacy group used pictures of black hair to categorise tresses that are "dull", "dry and damaged", while blonde hair was described as "normal", in a marketing campaign (pictured below).
Dark-haired Miss Universe 2019, Zozibini Tunzi, has joined those hitting out at Clicks Pharmacy, suggesting the images used were racially insensitive.
"Not only is this disrespectful to black lives, it is also evidence of an absence of representation and diversity within the organisation," she said.
"And we are talking about a South Africa with a population of about 80% black people."
Clicks has since pulled the campaign and issued an unequivocal apology.
"We do not condone racism and we are strong advocates of natural hair," the company said in a tweet.
"We are deeply sorry and will put in place stricter measures on our website.
"We recognise we have a role to play in creating a more diverse and inclusive South Africa, starting with our website content."
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