Dispensary Corner 10 Sep 13
September 10, 2013
GOOD news, ladies.
Isaiah Mustafa, known to the world as “The Face of Old Spice,” is heading down under. The occasion is the relaunch of Procter & Gamble’s iconic Old Spice range in Australia, with Isaiah quipping that his love for Australia is the secret to his astounding manliness. “I’ve ridden horses, battled great white sharks and travelled the world, but what I’m most excited about is visiting Australia and shaking the hand of the manliest man,” he said. Mustafa, who’s pictured below in his famous Old Spice TV ad role as “the man your man could smell like,” will be in Sydney next week. Before his arrival he has made a special address to the nation: “Hello ladies of Australia, look at your man, now back at me, sadly he’s not me. “But luckily for you I’ll be coming down under and bringing Old Spice to your manly nation, because all manly men deserve to smell like a man, man.” The revamped Old Spice male grooming portfolio will feature twelve products including body sprays, body washes, deodorant sticks and of course aftershave. The campaign is being supported by a humorous page at facebook.com/OldSpiceAUNZ, which includes the wise saying “to be a champion you must smell like one...unless, of course, you are the champion of smelling bad. In that case you might want to smell like the guy who came last”.
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