Nurofen advertising

August 10, 2012

RECKITT Benckiser has moved to clarify the murky waters surrounding the advertising complaint against Nurofen (PD yest) saying that it ceased airing the LiveWell advertisement and the claim “goes straight to the source of pain” subject to the CRP challenge in July last year.

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Pharmacy Daily | Nurofen advertising

Nurofen advertising

Other recent headlines

LGP results set it for growth

On-site experts in aged care facilities

Pharmacist invention seeks US patent

SEARCH PHARMACY DAILY

Featured video

Recent issues

INDUSTRY JOB VACANCIES