GOLD Cross has announced the release of the red-only Glucojel jellybean packet on the back of research revealing that the red Glucojel is the most popular colour among Australian consumers.
As part of the celebrations for this new member of the Glucojel range, the popular 'Express Yourself' contest is being repeated, again asking consumers to use Glucojel jelly beans as 'paint' and obviously, the redder, the better!
Pharmacies are being offered special marketing materials to support the promotion highlighting the new range.
A monthly prize of $1,000 in each of the months of Mar, Apr and May will be offered for the best virtual jellybean artwork.
See glucojel.com.au to enter.
The above article was sent to subscribers in Pharmacy Daily's issue from 27 Feb 18
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