WeChat to Roy Young
July 4, 2016
CHATSWOOD, Sydney-based
pharmacy Roy Young Chemist, part
of the Pharmacy 4 Less chain, has
made effective inroads into the
Chinese online OTC pharma market
via the WeChat App, China’s answer
to Facebook, Instagram and Tinder,
reports Fairfax Media.
With now more than 10,000
followers in China, Rania Awad, the
pharmacy’s e-commerce manager
says, “We’re able to interact
directly with our customers and it
increases the trust.”
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