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Last week’s launch of the new eRx Express smartphone app (PD 22 Oct) took place at Exhibition Pharmacy in Melbourne, with local member Kelly O’Dwyer, MP for Higgins, officiating. The new app allows pharmacy customers to order their scripts using their smartphone at their convenience, ready for pick up on the day and time that they want. Exhibition Pharmacy owner Stephen Speirs said that as a busy CBD pharmacy, eRx Express will help clients organise collection of their scripts at the time and day they want. “It’s perfect for people who want to skip the busy lunch hour or fit picking up script medicines around other commitments,” he said. Speirs also said the use of the app would create loyalty with customers, who would return to his pharmacy rather than having their prescriptions dispensed elsewhere. “Another major advantage is that our ‘scripts on file’ can be ordered via the app rather than over the phone or tying up staff in the shop,” Speirs added. Pictured above at the launch are, from left: Fred IT ceo Paul Naismith; Kelly O’Dwyer, MP; Exhibition Pharmacy owner Stephen Speirs; and Pharmacy Guild National President George Tambassis. |
