Pharmacy embracing services
November 5, 2012
REMUNERATED professional
services are fast becoming a staple
in the Australian community
pharmacy landscape, according to
the results of the second Pharmacy
Barometer.
Released last week by partner
organisations Cegedim Strategic
Data and Sydney University of
Technology, the Barometer
evaluated the provision of services
in community pharmacy and found
that pharmacists believe that there
is increasing opportunity to move
into, or to further develop, a
service based business model.
“We found there was a statistically
significant shift in views on the
opportunity for growth, from products
(decreasing from 50% to 22%) to
services (increasing from 68% to
75%),” said Prof Charlie Benrimoj,
Head of UTS’ School of Pharmacy.
“There is now a strong trend to
service provision by community
pharmacy.
“81% of pharmacists surveyed are
currently offering or have offered
services under the 5th community
pharmacy agreement and 30%
reported that they were extremely
likely to adopt services created by
pharmaceutical companies,” he added.
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