SIGMA confirmed it will establish 150 Discount Drug Stores (PD 20 Sep), and increase competitively-priced items and data analytics all in a bid to refocus on executing its brand promise to customers, at the annual Discount Drug Stores (DDS) National Conference, held this week at the Sheraton Grand Mirage Resort on the Gold Coast.
Sigma Healthcare CEO Vikesh Ramsunder said his company was committed to growing sales revenue and meeting its target of establishing 150 DDS pharmacies in Australia over the medium term.
With the theme 'Win Together in 2024', DDS Head Hugo Ortiz (pictured) told the 270 conference delegates that Sigma will continue to support its members to "significantly increase the number of items that are competitively priced for consumers, while at the same time improving the core health services on offer".
"There is a relentless execution underway in our brand promise.''
"We'll be able to offer 200 new private label and exclusive products, providing a strong value proposition to our customers and better margins for our members,'' he added.
"We are increasing our data analytics so that our members know what their customers want and how best to service their needs,'' he explained.
Ramsunder added DDS members are now benefiting from its focus on business simplification and customer service excellence, including improved stock availability and a 99% delivery in full to customers year to date. JG
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