CHEMIST Warehouse Group (CWG) has launched a new TVC campaign 'Another Life Saved' to support the new Wellness@YourFingertips Mobile App initiative first released on 11 Dec 2016.
The innovative and free wellness app aims to keep consumers up to date with their medication and prescriptions, ensuring they better manage their medications to avoid forgetting, or running out of their prescriptions ever again, CWG says.
The TVCs take a light-hearted exaggerated approach to everyday, real-life scenarios to convey the message that the Chemist Warehouse App 'Saves Lives'.
The app includes refill notifications, dose reminders, a pharmacy chat option and shop now section, by which customers can shop at any CW store.
In addition news, events, coupons and store details are all available through the app.
To sign up for the free app, customers need to register with a pharmacist at their local Chemist Warehouse store.
The above article was sent to subscribers in Pharmacy Daily's issue from 14 Dec 16
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