Sanofi fined for radio

February 17, 2012

SANOFI Aventis is facing a $40,000 fine for breaching the Medicines Australia Code of Conduct, after comments made by Associate Professor Charles Inderjeeth in June last year on the 6PR radio station which broadcasts in Perth. The seven minute radio segment saw Professor Inderjeeth discuss osteoporosis treatments, the result of which saw Sanofi’s Actonel EC mentioned 15 times, once with the product’s name spelt out by the radio host. “It’s called Actonel EC and go to your - it’s A-c-t-o-n-el EC, so go to your doctor,” the station host said.

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Pharmacy DailyPharmacy Daily | Sanofi fined for radio

Sanofi fined for radio

Other recent headlines

$4.1m boost for WA’s EACPP

Measures to boost vax uptake

Expansion backs future of pharmacy

SEARCH PHARMACY DAILY

Featured video

Recent issues

INDUSTRY JOB VACANCIES